Privacy Policy
Privacy Policy
This Privacy Policy explains how Martley Stone ("we", "us", or "our") collects, uses, and protects the personal information of users ("you", "your") when you visit our website www.martleystone.com. We are committed to protecting your privacy and handling your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
Martley Stone Ltd
1 Tannery Mews, Worcestershire. WR1 2AT.
Based in English countryside with our warehouse distribution in Hereford.
2. What Data We Collect
We may collect the following types of personal data:
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Identity Data: name, username, date of birth.
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Contact Data: email address, phone number, postal address.
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Technical Data: IP address, browser type, device information.
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Usage Data: pages visited, time spent on the site, click behavior.
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Marketing and Communications Data: your preferences in receiving marketing.
We do not collect sensitive personal data unless explicitly provided and necessary (e.g., for recruitment).
3. How We Collect Your Data
We collect your data through:
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Direct interactions (e.g. contact forms, email enquiries)
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Automated technologies (e.g. cookies, server logs)
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Third parties (e.g. analytics providers like Google Analytics)
4. How We Use Your Data
We use your data for the following purposes:
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To operate and maintain our website
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To respond to your enquiries
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To send you service updates or newsletters (if you opt in)
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To analyse usage and improve our services
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To comply with legal obligations
We rely on the following lawful bases:
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Consent
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Contractual necessity
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Legal obligation
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Legitimate interests
5. How We Share Your Data
We do not sell your personal data. We may share your data with:
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Service providers (e.g., hosting, email, analytics)
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Legal authorities (if required)
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Business partners (if you have consented)
All third-party providers are required to respect the security of your data and comply with data protection laws.
6. International Transfers
Your data may be transferred outside the UK. When we do so, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions.
7. Data Retention
We retain your personal data only for as long as necessary for the purposes set out in this policy or as required by law. Typically:
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Contact form data: 12 months
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Newsletter data: until you unsubscribe
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Analytics data: up to 26 months
8. Your Rights
You have the following rights under UK GDPR:
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Access to your data
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Correction of inaccuracies
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Erasure ("right to be forgotten")
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Restriction of processing
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Data portability
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Objection to processing
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Withdraw consent at any time
9. Cookies
We use cookies to improve your experience. You can control cookies via your browser or through our cookie banner.
10. Updates to This Policy
We may update this Privacy Policy occasionally. Any changes will be posted on this page with a new.